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Pinnacle Entertainment Raises the Stakes on Casino Loyalty Marketing

Pinnacle Entertainment Raises the Stakes on Casino Loyalty MarketingPR Newswire (press release)LAS VEGAS (April 11, 2011) /PRNewswire/ — Pinnacle Entertainment, Inc. (NYSE: PNK) today announced it is reshaping casino industry rewards with the re-launch of its mychoice™ guest loyalty program. The new mychoice offers guests the opportunity to …and more »

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